Skills for Success – THERsday’s With PowerToFly & WICTNY: Linked In Review & Networking

Event Date: 10/29/2020
Event Time: 5pm-6pm
Event Location: Virtual

The women of PowerToFly and Women in Cable Telecommunications New York (WICT NY) are excited to host a LIVE LinkedIn Profile Review and Virtual Networking event on Thursday, October 29th from 5:00 – 6:00 pm ET. 

Learn how to make your LinkedIn Profile stand out from the crowd with best practices from PowerToFly’s Career Coach, Heather Coll.  Meet other professional women in the cable and telecommunications industry, share experiences, and learn first-hand how other women in this space are navigating their careers in the current climate.

If you would like the chance to have your LinkedIn profile reviewed LIVE during this event, be sure to register for this event and have your profile link handy when joining the call. Only those in attendance will have the chance to be reviewed!

The agenda is as follows:

  1. 5:00 – 5:10 Introductions from PowerToFly & WiCT NY
  2. 5:10 – 5:40 LIVE LinkedIn Review
  3. 5:40 – 6:00 1:1 Networking!

You do not HAVE to be in cable/telecommunications or from NY to attend this event!

Hope to see you there!


Heather Coll

Heather Coll

As a military spouse who has had a chance to live and work in many diverse settings including CT, NY, NJ, PA, TX, UT, SC, Australia, Costa Rica and Spain, I am grateful that my family is now settled in sunny Charleston, SC. I hold a master’s degree in counseling from New York University, am a certified workforce development professional, and have 20+ years of work experience in career counseling, recruiting, job & interview coaching, research and business development. My husband and I are also happy parents of two kind-natured teens. I have managed to build my educational and career path while juggling my family needs and I am very proud of this feat!

My hobbies are playing beach volleyball with my family, swimming in the surf, dancing with my Zumba friends, getting better at Spanish and cuddling with my sweet, blind one-eyed dog, Cooper. My career is also my main interest/hobby and I have helped military spouses and clients all over the globe connect to portable jobs where they can career advance while working remotely from anywhere that life takes them. I would love to stay connected to this mission and serve more women in this way.

 Lauren Hagerty

Lauren Hagerty

Director of Marketing and Community for PowerToFly

Lauren Hagerty is the Director of Marketing and Community for PowerToFly – the largest gender diversity recruiting platform and community connecting women with fortune 500 corporations and fast-growing startups. Previously, Lauren lead the social media and community efforts for the industry-leading smart home platform Wink, where she recreated and revitalized the company’s voice a persona. In her free time, you can find Lauren skiing (with her very own handmade knit goods, of course) or taking pictures of her Pomeranian, Sprinkles.

Ana Malladi

Ana Malladi

Consultant advising Entertainment and Media start-ups on Strategy and Marketing

Ana Malladi is a consultant advising Entertainment and Media start-ups on Strategy and Marketing.  Ana began her career in financial services, eventually specializing in marketing, revenue growth, and business planning.  She was a Director of Business Development at Morgan Stanley, before deciding to pursue her MBA at the University of Texas at Austin. A true film and TV nerd, she shifted her industry focus to media and entertainment, spending time at Slated, where she focused on independent film financing and distribution.  After earning her MBA, she joined an early stage, film and television finance start-up as the COO and a Board Member. In her free time, Ana loves watching cult/action/horror movies, making visual art, and baking.        

Kelly Russell

Kelly Russell

Senior Manager of Entertainment Partnerships, Digital at FOX Network

Kelly Russell is the Senior Manager of Entertainment Partnerships, Digital at FOX Network. In her current role, she is responsible for the ideation and execution of integrated digital sales partnerships across all of FOX’s scripted and unscripted entertainment shows. She assists in the strategy of social platform monetization, optimizes branded content and tracks, analyzes and reports on the data for each campaign.

Prior to joining the FOX team, Kelly worked at NBCUniversal for four years, where she managed the social media for CNBC Primetime Entertainment programming. Much of her role there involved producing content, managing all of the network’s social media pages, executing ad sales partnerships, and collaborating with talent. She was also responsible for collecting and analyzing data.

Kelly started her career in television at WABC-TV (Eyewitness News), the local ABC news affiliate in New York City. She started there as an intern, became a news desk assistant upon graduation, and finally a Social Media Producer. She worked on both news and entertainment content at WABC-TV. Some of her greatest mentors are from her time at WABC-TV!

In her free time, Kelly loves being with her family and friends, cooking and traveling. She is passionate about helping young professionals navigate the working world and is eager to broaden her network community!

Brooke Schasteen-Smith

Brooke Schasteen-Smith

Senior Manager of Partner Marketing in Content Distribution at NBCUniversal

Brooke Schasteen-Smith is Senior Manager of Partner Marketing in Content Distribution at NBCUniversal. In her role, she serves as the account manager for AT&T/DIRECTV, Cox, NCTC, Verizon, YouTube TV, and the Regional Sports Networks. Brooke also serves on the leadership team of Women’s Network, a NBCUniversal internal employee resource group.

Prior to joining NBCUniversal in January of 2018, Brooke worked at Scripps Networks Interactive as Manager of Content Distribution and Marketing. During her time there, she planned and executed co-branded campaigns with key distribution accounts and HGTV and Travel Channel with top talent such as the Property Brothers and Josh Gates. She also managed corporate events, worked with her accounts to sell in cross-channel promotions, created media barters, and produced sweepstakes that helped drive tune in for Scripps programming priorities.

Brooke is an active member of Women in Cable Telecommunications and is currently serving on Board as Programming Chair.

Brooke graduated Magna Cum Laude from Mississippi State University, where she earned a Bachelor of Science degree in Human Development and Family Studies with a concentration in Child Life therapy. In her free time, she enjoys volunteering with Hope for New York a non-profit serving all New Yorkers in need, running in Central Park, seeking out new adventures, and traveling both internationally and domestically.